Toronto has been named the top city for meetings and events in Canada, in Cvent, Inc.’s inaugural rankings. The rankings are compiled based on sourcing activity through the Cvent Supplier Network.
In 2017, more than 40 million room nights worldwide and $14.7 billion of business were sourced through the Cvent Supplier Network – helping to support more than 715,000 events around the globe.
“We’re thrilled to have been named the Top Meeting Destination in Canada by Cvent, a recognition of our passionate community that is an industry leader in the meetings and events industry,” said Johanne Bélanger, President and CEO of Tourism Toronto. “Known as ‘Canada’s Downtown,’ Toronto is a city renowned for big-ticket events, top attractions, unique restaurants and a vibrant nightlife. We’re excited to share the energy found in our destination with each of the 400,000 delegates we welcome to Toronto every year.”
Additionally, Mississauga ranks 6th on the list, bringing even more accolades and recognition to the region.
“When we first launched Top Destinations in 2012, the only cities highlighted were located in the United States. Now, six years later, Top Destinations includes six lists covering every region in the world,” said Chris McAndrews, Vice President of Marketing for the Cvent Hospitality Cloud.
The top 10 cities in Canada for 2018 are:
1. Toronto, Ontario
2. Vancouver, British Columbia
3. Montreal, Quebec
4. Calgary, Alberta
5. Ottawa, Ontario
6. Mississauga, Ontario
7. Banff, Alberta
8. Edmonton, Alberta
9. Whistler, British Columbia
10. Quebec City, Quebec
“The cities featured in this year’s Top Destinations lists have invested significant time, energy, and resources into building premier locations that entice organizations, large and small, to plan meetings and events in their areas,” said McAndrews.
Destinations around the world compete on a variety of factors including the accessibility of the destination and facilities for events, price and price flexibility, quality of facilities, quality of services, personal safety for attendees, and having a point of differentiation.
Cvent evaluated more than 11,000 cities worldwide featured on the Cvent Supplier Network to compile the seventh annual list. Activity was tracked from January 2017 through December 2017 and the ranking was then determined by a set of qualifying criteria consisting of:
- Unique Request For Proposals Received
- Total Room Nights
- Awarded Request For Proposals
- Awarded Room Nights
- Percentage of Qualified Meeting Venues
- Number of Profile Views