As the largest Canadian-owned audiovisual company, FMAV employs more than 250 staff across seven offices from coast to coast, including Toronto. What sets FMAV apart is a focus on partnering with their clients. While most AV companies simply rent gear to their clients, the team at FMAV intimately works with meeting planners, creating a connection that helps them achieve their business goals.

CHALLENGE ACCEPTED
This summer, FMAV partnered with Jays Care Foundation for the second consecutive year on their Curve Ball Gala to produce an event recognized as one of the best in Canada for 2018. The Gala raised funds to teach life skills and create lasting social change for children in marginalized communities across Canada. Working closely with Jays Care Foundation, including Candice and Alison Events Group, FMAV provided detailed expertise and care towards the Gala’s objective of elevating the attendee experience. This included the entire Blue Jays roster and more than 1,500 VIP guests, all within the Rogers Centre.

The gala gave guests a rare opportunity to not only root for the home team, but also mingle amongst the team’s biggest stars, coaches and alumni. All the while dining on the baseball diamond where the Blue Jays play. Working with such an iconic venue presented challenges for FMAV’s timeline as the Blue Jays hosted a home game the night before and after the gala. There were also audio challenges taking into account that it’s a stadium that seats 50,000, as well as seating-related issues since it’s highly important not to impact the turf in any way.

Working closely with Jays Care, FMAV’s team used graphics and content projections to immerse attendees into the journey and impact of the organization including:

  • A map of Canada featuring pinned locations showcasing the reach of Jays Care Foundation and the children who were helped by the organization
  • Creative seating arrangements: taking into consideration the field’s dimensions, FMAV conceptualized a horseshoe-shaped seating layout, bringing the audience closer to the stage
  • The Jays Care logo and imagery was projected onto a 20 ft. tall circular truss, simulating a baseball
  • 8 ft. by 8 ft. LED wall used to simulate a diamond, positioned on either side of the podium
  • Simulated draping décor outlined the field throughout the gala dinner

    “FMAV went above and beyond for us and accounted for every detail. They are experts in creating intimate amazing events, and the team was incredible in supporting us to tell our story though brainstorming and building engaging content in order to demonstrate our theme of ‘unstoppable kids’.” – Jenny Le, Manager, Events, Jays Care Foundation.

GALA EXTRAVAGANZA
The result was a spectacular event that truly captivated attendees, transformed the venue, and was their largest success to date in terms of donations. Jays Care hit a home run raising a whopping $1.5 million in support of Unstoppable Kids in the programs across Canada. The team’s efforts did not go unnoticed, with BizBash naming it one of the Top 100 Events in Canada of 2018.

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