Business Events Toronto, and tourism partners celebrated Global Meetings Industry Day (GMID) on April 4th. The celebration was on the heels of a record-breaking 2018 for business events that included 26 citywide conventions, 500,200 delegates and an economic impact of $565 million generated for the Toronto regional economy.
GMID is an international day led by the industry advocacy coalition Meetings Mean Business and Meetings Mean Business Canada. The day showcases the value that business meetings, conferences, conventions, incentive travel, trade shows and exhibitions bring to businesses and the economy.
In celebration of GMID, two of Toronto’s most iconic landmarks – the CN Tower and the 3D TORONTO Sign – turned blue, the globally recognized colour for the day. In addition, the Princes’ Gate and the four entrance towers to Enercare Centre at Exhibition Place, along with South Building at the Metro Toronto Convention Centre were lit blue on April 4.
Toronto has a significant opportunity to showcase itself as a destination for the growing conferences and events industry when the city hosts Meeting Professionals International’s (MPI) World Education Congress. This signature event brings together meeting professionals from around the globe at the Metro Toronto Convention Centre from June 15-18, 2019.
MPI’s World Education Congress in Toronto is all about creating shared experiences for meeting and event professionals. The innovative meeting concept and design recently won Association Meeting top honours as part of the 9th Global Eventex Awards. When 2,500 meetings professionals are in Toronto for MPI’s World Education Congress, the tourism industry is set to come together to showcase the city and exemplify why more than 500,000 business delegates choose to come to Toronto for meetings and events.